Storytelling is far from a natural process. You need to position your core message, align with with your target market, and drive sales — all challenging acts to balance. Start with what’s simple… I think the biggest pain point is struggling to first identify what your true unique story is — and then, to put it into words. Heather Anne Carson, co-founder, Onboardly.
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When businesses take the time to communicate their mission and vision through stories, they reinforce their value to members, clients and customers, and enlist them in their success through donations and loyalty. I’ve been writing and publishing true and fictional stories for the last 25 years for magazines like Better Homes & Gardens and Family Fun, newspapers, and my many books with Penguin and Random House. Let me help you tell your story and convey your core values creatively.